Arebour Studio on Cultural Sustainability

A project by Wemanage Group

Are Culture and Sustainability Mutually Exclusive?

Arebour Studio explores the importance of the cultural aspect within sustainability, delving into the urgency of the radical nature-culture dualism dominating positive modern thinking.

Remade In Italy by Luca Locatelli

Cultural sustainability has become a growing priority within sustainable development agendas and is now often depicted as a fourth pillar, equal to social, economic, and environmental concerns. Learning from Milan’s Politecnico “Fashion In Process” hub, Wemanage Group’s Arebour studio has explored the future of this topic and what the meaning of this word truly entails, especially in relation to the world of fashion and design.

From cultural heritage to creative industries, culture is both an enabler and a driver of the economic, social and environmental dimensions of sustainable development. The preservation of our cultural heritage and promotion of cultural diversity are key issues at stake and should be explored, equipping societies with quality education, contributing to the creation of sustainable cities and a healthier environment. Culture is driving economic growth and sustainable consumption, influencing production patterns and creating peaceful and inclusive societies where issues as gender equality and food security are given the right importance.

Remade In Italy by Luca Locatelli

Yet, how does sustainability translate into different cultures? Is it a property of all cultures and, if so, how do we come to understand sustainability when culture is the prism through which we understand everything?

If the political and social benchmarks of sustainability and sustainable development are to be met, ignoring the role of the humanities and social, cultural and ethical values is highly problematic. People’s world-views, beliefs and principles have an immediate impact on how they act and should be studied as cultural dimensions of sustainability.

This is why exploring these premises from a diversity of multi and interdisciplinary perspectives is important to highlight the radical nature-culture dualism dominating positive modern thinking, as well as its underlying view of nature as pre-given and independent from human life.

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