K-448 Journal: “WEEK-END À LA PLAGE” by Chateau Orlando

The nostalgic sensibility of Italy in the 80s takes centre stage in the Chateau Orlando Summer Collection 2022, where British designer Luke Edward Hall, inspired by Étienne Daho’s synth-driven 1984 pop hit ‘Week-End à Rome’, created whimsical motifs across a range of products including t-shirts, beach towels and tote bags.

K-448 Studio styled and produced a shoot that captured that 80s Italian feeling in a number of stuck-in-time locations, with a colour palette and photographic treatment evocative of the time. In fact, the shooting creates a more personal, intimate representation of nostalgia, more akin to a scrapbook collection that a magazine centre fold.

The Chateau Orlando “WEEK-END À LA PLAGE” Summer Collection 2022 captures a very personal reflection on nostalgia, a trip away, a simpler time… And freedom from the humdrum monotony of the everyday.